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[英文:怎样规划令人流连忘返的网站(第2版)].InformationArchitecture2ndEdition
Contents
Acknowledgements . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . iv
Foreword . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . xi
Introduction: Why Blueprint a Web Site? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . xiii
Chapter 1: First Principles . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1
Some rules of thumb, and some thumbing of rules.
Principle #1: Design for Wayfi nding . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .1
1. Tell visitors where they are. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .4
2. Tell visitors where the things are that they’re looking for. . . . . . . . . . . . .4
3. How do they get to those things they seek? . . . . . . . . . . . . . . . . . . . . . .5
4. Where have they already looked? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .5
Principle #2: Set Expectations and Provide Feedback . . . . . . . . . . . . . . . . . . . . .6
Let folks know it hasn’t happened until it’s happened . . . . . . . . . . . . . . . . .6
Remind people where they are in the process . . . . . . . . . . . . . . . . . . . . . . .7
Principle #3: Design Ergonomically . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .8
Hands . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .9
Eyes . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Ears . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . 10
Principle #4: Be Consistent; Consider Standards . . . . . . . . . . . . . . . . . . . . . . . . 11
Principle #5: Provide Error Support—Prevent, Protect, and Inform . . . . . . . . . 13
Principle #6: Rely on Recognition Rather than on Recall . . . . . . . . . . . . . . . . . . 15
Principle #7: Provide for People of Varying Skill Levels . . . . . . . . . . . . . . . . . . . 17
Principle #8: Provide Contextual Help and Documentation . . . . . . . . . . . . . . . 18
This Chapter Will Self-Destruct in Five Seconds . . . . . . . . . . . . . . . . . . . . . . . . 19
Chapter 2: Balancing Acts—Users, Technology, and Business . . . . . . . . . . . . . . . . . .21
In which we discover that businesses like to make money, engineers like to
make code, users like to make good, and many other shocking facts.
Who Are Your Users? . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .22
Be a rolling suitcase . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .22
Our Five Steps . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .23
1. Discover who the target user is. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .23
2. Talk to the target user. . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . . .24
3. Design the site for the target user. . . . . . . . . . . . . . . . . . . . . . . . . . . . . .25
4. Test a prototype of the site with the target user. . . . . . . . . . . . . . . . . . .25
5. Test the fi nal site with your target user. . . . . . . . . . . . . . . . . . . . . . . . . .26
Why Does Your Business Need You to Make a Web Site? . . . . . . . . . . . . . . . . .26
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